Celebrating a National Treasure: CBC
For nearly 50 years, Insight Productions and CBC have partnered to bring Canadian stories to life — from national celebrations and iconic music specials to powerful documentaries and reality series...
On the heels of the Season 7 finale last night, CTV today announced that THE AMAZING RACE CANADA has been renewed for an eighth season, welcoming a new group of racers to the starting line when it returns in 2020. An average audience of more than 1.9 million viewers tuned in weekly to THE AMAZING RACE CANADA this summer on CTV, making it not only the most-watched series of the summer but also the top Canadian series of the 2018/19 broadcast year.
Hosted by Olympic gold medallist Jon Montgomery, casting details for THE AMAZING RACE CANADA will be announced soon, and brand integration opportunities for Season 8 are now available.
“Growing its audience to the largest in four years, while claiming the top spot among Canadian series for the year, THE AMAZING RACE CANADA just keeps getting bigger,” said Mike Cosentino, President, Content and Programming, Bell Media. “CTV is proud to be the home of the #1 Canadian series, and we’re looking forward to working with our partners at Insight Productions on Season 8.”
With final data of the complete season to be reported in the coming weeks, season-to-date THE AMAZING RACE CANADA drew larger audiences in Season 7 than the previous year among total viewers and in all key demos, seeing double-digit growth with A18-34 (+38%) and A18-49 (+12%). The series was the most-watched summer program for an incredible seventh year in-a-row among the key A25-54 demographic.
For nearly 50 years, Insight Productions and CBC have partnered to bring Canadian stories to life — from national celebrations and iconic music specials to powerful documentaries and reality series...
John Brunton, CEO of Insight Productions, offers compelling insight into how the shifting political climate—and Donald Trump’s provocations—have reignited a sense of cultural nationalism in Canadian media...